SZepto Launches Farmer App – E-grocery startup Zepto launched a farmer engagement program on Friday. The program, called “Zepto Bloom, is a one-of-a-kind app for farmers that digitalizes every step, from sowing to selling. Farmers who sell on Zepto will benefit from the 10-minute delivery app’s ability to streamline supplies and yields. Zepto will introduce the app to 300 farmers from Maharashtra at an event to announce its launch.
This farmer app is the best way to meet all of the needs of farmers, from keeping track of sowing to harvesting to receiving payments for sales of produce. Farmers will be able to sell their agricultural products directly through village-based collection centers using apps, whether through price auctions or lengthy credit transactions with market buyers. Through the Zepto Bloom App, farmers can also select their trade destination with complete transparency regarding produce prices. In addition, farmers will have access to support from local agronomists during production, clarity regarding demand, and harvest-appropriate grading.
Zepto Launches Farmer App
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Vinay Dhanani, Chief Operating Officer of Zepto, stated, “Our customers’ demand for fruits and vegetables has grown exponentially.” Fresh fruits and vegetables make up more than half of Zepto’s orders, making them one of our strongest categories. We have been able to meet this soaring demand because of our close relationship with the farmer community and our capacity to assist them in maximizing their yield potential. We are committ to increasing value for our farmers and customers as we expand. Zepto comes directly from over a thousand farmers in the states of Andhra Pradesh, Maharashtra, Karnataka, Telangana, Tamil Nadu, Haryana, Rajasthan, and Uttar Pradesh at the present time. Through its Zepto Bloom Programme, the company intends to expand its network to the states of Madhya Pradesh, Gujarat, Punjab, West Bengal, Himachal Pradesh, and Uttarakhand in 2024.
“Our vision at Zepto is to deliver the best quality farm fresh produce to Indian homes by building a solid and seamless farmer network in the country,” Srinibas Swain, Senior Vice-President, Business Head for the Fresh Category, stated. We want to build supply chain practices that are the best in the industry and make sure everything is transparent through this program and our app. Zepto Bloom will help farmers grow stride for stride with quick commerce by supporting them with fair pricing, setting quality standards for seeds and crops, assisting in the collection process, optimizing wastage and return, enabling technology, and financing through partnerships with NBFCs.
Zepto Launches Farmer App Overview
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What Is Zepto?
Zepto is India’s fast growing e-grocery company and was found in 2021 by Aadit Palicha and Kaivalya Vohra, two Stanford University dropout. Following its recent $200 million Series-D fundraise from prominent global investors such as Y Combinator Continuity, Kaiser Permanente, and Nexus Venture Partner, Zepto is valued at $900 million.
Zepto Introduces Zepto Bloom a New Farmer Engagement Program
The e-grocery startup Zepto, which pioneered India’s 10-minute delivery, has launched a one-of-a-kind app for its partners in the farmer community and a farmer engagement initiative called “Zepto Bloom.” This app will digitize every step of the process, from seeding to selling, so farmers who sell on Zepto can simplify their supplies and yields. The company announced that it would be adding over 300 farmers from Maharashtra to the app during the company’s launch in Manchar, Pune, with farmers already signed up.
The farmer app is a one-stop shop that will meet all of the need of farmer, from tracking the crop cycle (from planting to harvesting) to gett paid for selling good without any issue. Through collection centers around communities, farmers will be able to sell their products directly through the app, avoiding the hassle of price auctions and lengthy credit transactions with market buyers. Farmers will also be able to use the app to select their trade destination and gain complete access to crop prices thanks to this. In addition, farmers will have access to a guaranteed buyback, on-the-ground support, agronomic assistance during production, and clarity regarding demand and grading during harvest.
Zepto Bloom To Help From Sowina To Sellina
Our customers’ demand for fruits and vegetables has increased exponentially. Fresh fruits and vegetables make up more than half of Zepto’s orders, making them one of our strongest categories. We have been able to meet this soaring demand because of our close relationship with the farmer community and our capacity to assist them in maximizing their yield potential. Vinay Dhanani, Chief Operating Officer of Zepto, stated, “We are committed to creating more value for our customer and farmer alike as we grow.”
He went on to say that at the moment, Zepto gets its food directly from more than a thousand farmers in the states of Maharashtra, Karnataka, Andhra Pradesh, Telangana, Tamil Nadu, Rajasthan, Haryana, and Uttar Pradesh. He also mentioned that Zepto has a warehouse in Haryana. Through its Zepto Bloom Programme, the company intends to expand its farmer network to the states of Gujarat, Madhya Pradesh, Punjab, West Bengal, Himachal Pradesh, and Uttarakhand in 2024.
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Zepto Bloom For Farmers Launched
On Friday, the launch of Zepto Bloom, a quick commerce app for farmer, was announce by e-grocery startup Zepto. Zepto starte using the app on 300 farmers from Maharashtra when it was launch in Manchar, Pune. Onboarding, sowing, selling, supply of fresh yield, and payouts, according to Zepto, would be digitalized and streamlined by the farmer engagement app. Farmers will be able to sell their produce directly through the app without having to deal with price auctions or long credit transactions with buyers in the market thanks to collection centers that will be placed throughout villages.
Farmers could choose their trade destination and have full visibility into the prices of their produce through the app. According to Vinay Dhanani, chief operating officer of Zepto, demand for fresh fruits and vegetables among the company’s customers has increased exponentially, with more than half of the company’s orders consisting of these items, making them one of the strongest categories.
By streamlining their supplies and yields, the app would concentrate on value creation for India’s farmer community through quick commerce. The farmer app would be a one-stop solution that would meet the need of farmers by tracking the crop cycle from sowing to harvesting and making sure they get paid for their work. At the time of production, the farmers will have access to support from agronomists, as well as on-the-ground assistance, assurance of buyback, and knowledge of demand and grading in relation to harvest time.
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Zepto Launches Farmer App Check Here
Over a thousand farmers from Maharashtra, Karnataka, Andhra Pradesh, Telangana, Tamil Nadu, Rajasthan, Haryana, and Uttar Pradesh supply Zepto directly at this time. Through its Zepto Bloom program, the company intends to expand its farmer network to the states of Gujarat, Madhya Pradesh, Punjab, West Bengal, Himachal Pradesh, and Uttarakhand in 2024.
According to Srinibas Swain, senior vice-president and business head for the fresh category, Zepto is establishing industry-leading supply chain practices and ensuring transparency in the process of bringing farm fresh produce to Indian homes. They would be able to provide farmers with fair pricing, establish quality standards for crops and seeds, aid in the collection process, maximize waste and return, enable technological know-how, and finance through partnerships with NBFC through this partnership.
FAQ’S
Is Zepto an Indian company?
India's Zepto Zetta Solutions Private Limited is a non-profit organization. It is a private business that is known as a company limited by shares. The authorized capital of the business is Rs 50.0 lakhs, while the paid-up capital of the business is Rs 40.0 lakhs, or 80.0%.
What app connects farmers to consumers?
State officials stated that the e-Sahamathi app, developed by the e-governance department with assistance from the National Informatics Centre (NIC), will enable farmers to consent to retailers interested in negotiating a deal for their produce.
What does Zepto company do?
Vohra and Aadit Palicha, classmates and friends who grew up in Dubai, founded Zepto, which claims to deliver groceries in less than ten minutes. Both are just 19 years old. The business, which began operations in Mumbai in April 2021, has experienced rapid expansion.
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